Supertails, an integrated pet care platform, has raised $30 million in a funding round led by Venturi Partners, it announced on Wednesday (Feb. 11).
The round also saw participation from Nippon India Alternative Investments and Titan Capital Winners Fund, along with existing investors Fireside Ventures, RPSG Capital Ventures, Sauce VC and Saama Capital, the company said.
The fresh capital will be used to expand clinics and services, grow the veterinary ecosystem, enhance personalisation and community-led support for pet parents, and strengthen fulfilment capabilities as the company scales across urban India.
“Pet care in India is evolving into a much larger ecosystem opportunity. We’re seeing a clear shift from pet ownership to pet parenting, where people want consistent support across nutrition, health, grooming and everyday decisions. Our focus is to build the rails for this category—clinics, vets, fast access to essentials, and personalised guidance informed by a pet’s life stage. This funding helps us scale our ecosystem responsibly, while continuing to improve how pet parents experience care,” said Vineet Khanna, Co-founder, Supertails.
Founded in 2021 by Varun Sadana, Aman Tekriwal and Vineet Khanna, Supertails has launched four clinics and grooming centres in Bengaluru, offering services such as 24-hour care, inpatient departments (IPDs), diagnostic laboratories and operation theatres. The company plans to expand its clinic network to additional cities. Its at-home services include veterinary consultations, vaccinations and preventive care.
In Bengaluru, Supertails has also introduced quick delivery services, providing access to more than 30,000 products, including deep pharmacy coverage, with plans to expand rapid delivery to its top ten cities.
The platform has expanded its offerings to include fresh and home-style pet meals and pet care essentials. It has onboarded over 500 brands, including Heads Up For Tails, Huggo Boss, Smylo, Vivaldis, and KONG.
Supertails also operates a network of more than 100 veterinarians across India, including surgeons, diagnostics specialists, tele-experts and paravets, all trained in fear-free practices.
