Undeterred by US policymakers’ hostility, ByteDance’s TikTok unit is charging ahead with leveraging its popularity among ordinary Americans to seize a share of the world’s biggest consumer market. And it appears to be gaining traction in the year’s hottest shopping season.
Register now to enjoy 3 free articles per month,
or log in to continue reading.
Stay informed with complimentary articles each month
Gain access to our exclusive newsletters delivered directly to your inbox
Be the first to know about all our summits!
Already a Subscriber? Log in