SEA Digest: BOM BOM raises funding; 2C2P bags MPI licence

SEA Digest: BOM BOM raises funding; 2C2P bags MPI licence

Singapore-based precision pet nutrition company BOM BOM has a pre-Series A round, while Southeast Asian payments platform 2C2P has bagged a major payment institution licence from the Monetary Authority of Singapore (MAS).

Pet nutrition firm BOM BOM raises $2.7m pre-Series A round

BOM BOM has closed a S$$3.5 million ($2.7 million) pre-Series A round led by Blueprint Ventures, a seed-stage consumer venture capital firm, according to an announcement.

The funding will be used to automate production, advance BOM BOM’s nutrigenomic research capabilities, and further enhance its precision nutrition platform.

These initiatives will be deployed in both Singapore and South Korea, driving BOM BOM’s expansion across Asia.

“BOM BOM is perfectly positioned to capture the growing consumer shift towards personalised pet nutrition. BOM BOM has proven that feeding your pets the right protein with the right macro and micro nutrients designed for their breed, life stage, health conditions and allergies, can significantly reduce a lot of the common health issues pet owners typically take their pets to the vet for, reducing vet bills while boosting longevity and quality of life,” said Huiting Koh, Founding Managing Partner at Blueprint Ventures.

Founded in 2017 in Singapore, BOM BOM leads in pet nutrition tech, serving its fast-growing client base in Singapore and Korea via its direct-to-customer (DTC) model.

MAS grants MPI licence to payments platform 2C2P

Ant group-owned 2C2P has been granted a major payment institution licence from the Monetary Authority of Singapore (MAS), authorising it to provide the following payment services to local and regional businesses operating in Singapore: domestic money transfer, cross-border money transfer, and merchant acquisition.

“This marks a significant milestone for 2C2P, and we look forward to expanding our services and advancing access to meet the ever-changing needs of our local merchants in Singapore and across Southeast Asia,” said Agnes Chua, Country Manager of 2C2P Singapore.

Founded in 2003, 2C2P is a pioneer in Southeast Asia’s payments sector. Since 2022, it has been part of Ant International’s Antom, a world-leading merchant payment and digitisation services provider.

2C2P posted a wider net loss in 2024. Though the firm’s revenues rose from the previous year, higher direct costs and employee expenses offset the income growth.

The company reported a loss of $4.28 million for the year ended Dec. 31, 2024, 65% higher than the $2.6-million loss in 2023, according to its latest filings with Singapore’s Accounting and Corporate Regulatory Authority (ACRA).

Edited by: Joymitra Rai

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