Meolaa, a tech-led fast-moving consumer goods (FMCG) company, has secured $6 million in its pre-Series A funding round led by General Catalyst, per an announcement on Wednesday.
The funding also saw participation from Claypond Capital (family investment office of Dr. Ranjan Pai), Colossa Ventures, entrepreneur Kunal Shah, Turbostart Global, and other existing investors, the startup said in a statement.
Meolaa will use the new capital to enhance its AI-driven infrastructure, expand into new personal care categories, and boost operational efficiency by targeting key markets and streamlining core functions, the statement added.
“With General Catalyst’s support, we are accelerating our transition into a modern, AI-enabled FMCG house designed to disrupt the value chain end to end. HIRA, our flagship brand, is just the beginning—proof that products rooted in real consumer needs can scale fast, resonate deeply, and travel globally. By reimagining the assembly line of brand creation, we are solving for agility, speed, and scale—while reverse-engineering success to tilt the odds in our favour,” said Ishita Sawant, founder and CEO, Meolaa.
Founded by Ishita Sawant in 2023, Meolaa is a new-age marketplace that claims to have served over six lakh customers and surpassed Rs 100 crore in annual recurring revenue within just 18 months of launch.
Meolaa is building a full-stack AI layer that functions as the intelligence backbone for brand teams, supporting the entire lifecycle from actionable intelligence generation and product development to execution and scale. The platform manages core functions such as brand creation, scenario analysis, and routine decision-making with greater speed and accuracy.
INDIA DEAL MONITOR
Here are the prominent venture capital transactions in India announced from Oct 6-9, 2025.
| Startup | Headquarter | Investment Size (USD) | Investment Stage | Lead Investor(s) | Other Investor(s) | Industry | Verticals |
|---|---|---|---|---|---|---|---|
| Meolaa | Bengaluru | 6,000,000 | Pre-Series A | General Catalyst | Claypond Capital, Colossa Ventures, Kunal Shah, Turbostart Global | Consumer Products | E-commerce |
| Newtral | Bengaluru | 600,000 | - | NOW | - | Software | Cleantech |
| Jaagruk Bharat | Delhi | 168,919 | Pre-Seed | AJVC | - | Information Services | Digital Media |
| Contrails AI | Bengaluru | 1,000,000 | Pre-Seed | Huddle Ventures, IAN Group | - | Software | AI and Machine Learning |
| TrusTerra | Gurugram | 1,000,000 | Pre-Seed | Finvolve, India Accelerator | GrowthCap Ventures, Shishir Maheswari, Samrath Jit Singh, Ayush Lohia, Kapil Nirmal | Automobiles & Parts | E-commerce |
| Intangles | Pune | 30,000,000 | Series B | Avataar Venture Partners | Baring Private Equity India, Cactus Partners | Logistics & Distribution | AI and Machine Learning |
| ZillOut | Bengaluru | 309,684 | Seed | - | Jindagi Live Angel Fund, Anshul Jhawar | Software | SaaS |
| Thrustworks Dynetics | Pune | 788,289 | Seed | Jamwant Ventures | Piper Serica, SINE-IIT Bombay | Aerospace | Spacetech |
| The Medical Travel Company | Delhi | 4,500,000 | Seed | Nexus Venture Partners | Ben Stokes, Jofra Archer, and KL Rahul, Sriharsha Majety, Abhishek Goyal, Ritesh Malik, Manish Vij, Arjun Vaidya, 1947 Rise Fund, Peercheque | Healthcare Services | Healthtech |
| Lucio | Bengaluru | 5,000,000 | - | DeVC | Ashish Kacholia, Lashit Sanghvi | Software | AI and Machine Learning |
| AskMyGuru | Bengaluru | 500,000 | Corporate | Bharat Matrimony | - | Consumer Services | E-commerce |
| August AI | Bengaluru | 3,000,000 | - | Accel, Claypond Capital | - | Healthcare IT | Healthtech |
| EcoEx | Delhi | 4,000,000 | Seed | Dovetail Global Fund PCC, Navbharat Investment Fund, Narnolia Velox Fund | - | Enviromental Services | Cleantech |
| Finarkein | Pune | 1,500,000 | Pre-Series A | DSP Group Family Office | - | Financial Services | Fintech |
| DecorTwist | Noida | 200,000 | Pre-Series A | Tejas Paresh Lodaya | - | Retail | E-commerce |
| Affluense AI | Bengaluru | 337,838 | Pre-Seed | Zeropearl VC | Kunal Shah, founder and CEO of CRED, Pravin Jadhav | Software | AI and Machine Learning |
