TikTok owner ByteDance looks for next big hit with lifestyle app Kesong

TikTok owner ByteDance looks for next big hit with lifestyle app Kesong

FILE PHOTO: The ByteDance logo is seen in this illustration taken, Nov. 27, 2019. REUTERS/Dado Ruvic/Illustration/File Photo

TikTok‘s Chinese owner ByteDance is looking for its next big hit by wading deeper into the lifestyle sector of social media with Kesong, a shopping and lifestyle recommendations app similar to market leader Xiaohongshu.

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