Billionaire Ambani's Reliance launches Shein app in India after 2020 ban

Billionaire Ambani's Reliance launches Shein app in India after 2020 ban

A company logo for fashion brand Shein is seen on a rail of clothing on its Christmas bus as part of a nationwide promotional tour in Liverpool, Britain, December 14 2024. REUTERS/Phil Noble/File Photo

Reliance Retail has launched an app in India to sell fashionwear from China’s Shein under a licensing deal, almost five years since Shein‘s app was banned in the country after getting caught up in a diplomatic tussle.

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