E-commerce giant Amazon in talks to invest in Indian beauty brand Nat Habit

E-commerce giant Amazon in talks to invest in Indian beauty brand Nat Habit

Nat Habit founders Gaurav Agarwal & Swagatika Das

E-commerce behemoth Amazon has initiated talks to invest in Indian personal care brand Nat Habit, signalling increased investor interest in the country’s direct-to-consumer (D2C) brands.

Edited by: Joymitra Rai